How to Set Up Portfolio Bid Strategies in Google Ads
T
TripleDart Demo
Updated: Feb 03, 2025
Description
Learn how to set up portfolio bid strategies in Google Ads to optimize your campaign performance and achieve your marketing goals with automated bidding.
Steps
1
Start by selecting 'Tools' from the left side menu.
2
Next, choose 'Budgets and bidding' from the available options.
3
Then select 'Bid strategies' to proceed.
4
Now, click the '+' sign to create a new Portfolio Bid strategy.
5
Afterwards, choose your preferred bid strategy.
6
Fill in all required details and select the campaign for the bid strategy.
7
Finally, click 'Save' to complete the setup.
8
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