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Trigger conditions

Keyword conditions
Ad group conditions
Campaign conditions
Portfolio conditions

Keyword performance criteria

Current bid range

—

Ranking
Search Query Performance

Only for Sponsored Products exact keywords.

Organic ranking range

—

Ads ranking range

—

Trigger the below SQP checks if the search query matches an exact SP/SB keyword.

Weeks to analyze

(up to 8 weeks)

General
Add ASIN condition
Add Market condition

Query volume

—

Conversion delta between ASIN and market (%)

—

CTR delta between ASIN and market (%)

—

Impression share (%)

—

Click share (%)

—

Purchase share (%)

—

ASIN conversion %

—

ASIN clickthrough rate %

—

ASIN impressions

—

ASIN clicks

—

ASIN purchases

—

Market conversion %

—

Market clickthrough rate %

—

Market impressions

—

Market clicks

—

Market purchases

—

See keyword ranking and SQP

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You’ve completed the walkthrough! 🎉

","description":"

Ready to try it yourself? Open Scale Insights and follow the steps you just learned.

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